Wildberries, a major Russian online retailer owned by Tatiana Bakalchuk, posted a 96% increase in its 2020 revenue to $5.8bn, compared to the 2019 results, Firrma.ru reported, citing corporate data.

Q4 2020 brought the company more than 30% of its grown proceeds, about $2bn, the record high quarterly performance for Wildberries so far.

Last year, shoppers bought at Wilberries 573.3 million items of merchandise, nearly tripling the 2019 results. The company had 91,000 sales staff vs. 19,000 in 2019. The number of proprietary and partner pickup points across Wilberries’ countries of presence rose an impressive 14 times to 91,000, and customers collected 93% of orders at unstaffed points.

Healthcare/fitness items topped the customer preference list (up 1,659% from 2019), followed by gardening machines (up 1,140%) and tools (up 709%), plumbing items (up 627%), foodstuffs (up 605%), clothes and linen for babies (up 597%), items for pets (up 550%), baby food (up 517%), items for holidays (up 426%), and stationeries (up 335%).

The Russian regions that contributed to Wildberries’ largest order turnover were Chukotka, Russia’s easternmost region next to the Bering Strait (up 243% from 2019), Ingushetia, an ethnic Muslim region in the Northern Caucasus next to Chechnya (up 224%), and Chuvashia, a sizable region in the mid-Volga area (up 185%).

In addition to Russia, Wildberries operates in five countries of the former Soviet Union and also in Poland and Slovakia.